Facebook ad targeting has changed dramatically, and if you’re still doing it the old way you’re going to pay too much for your leads and sales. In this video I’m going to show you the best way to target in 2022 despite the headwinds we’re facing when it comes to Facebook and Instagram advertising.

Facebook recently deleted thousands of interest targeting options. As a result, Facebook interest targeting is becoming less granular and more broad as a result.

In addition to that, Facebook interest targeting has been demonstrated to be inaccurate approximately 30% of the time according to a recent study.

So with Meta moving towards a world where interest targeting is becoming less accurate and less targeted, how do you get your ads in front of the right people?

The good news is, there are ways to do it that work really well. That’s exactly what I’m going to show you in this video.

You’ll learn how to target the exact audiences you want to get in front of with your Facebook ads, without relying on Facebook or Instagram interest targeting, or even on Lookalike audiences. This is what’s working best for ad targeting right now.

�� Join the best newsletter for course creators and coaches who want to generate more sales using Facebook ads, evergreen sales funnels and conversion rate optimization: https://andrewhubbard.co/7-step-guide

�� Subscribe for more paid traffic & digital marketing strategies:
— https://www.youtube.com/c/AndrewHubbard1?sub_confirmation=1

�� Say hi on social:
— Instagram: https://instagram.com/andrewnhubbard​
— Twitter: https://twitter.com/a_hubbard​

#facebookads #instagramads #adtargeting

https://youtu.be/NtBjd7XehHk

So how do you retarget people using YouTube Ads? In what ways are you able to remarket using YouTube Ads? In this video, I go over the different ways to retarget using YouTube Ads and which formats you can use. As a bonus, I even talk about how you can retarget using Google Search Ads.

My company manages YouTube ads for Course Creators and Coaches. You can see if we would make a good fit here: https://adleg.com/youtube-ads012721

VIDEO CHAPTERS:
0:00 Intro to How to Retarget Your YouTube Ads Traffic (4 Ways!)
0:59 In-Stream Retargeting
3:23 Video Discovery Retargeting
5:17 Display Ad Retargeting
7:16 Google Search Retargeting

Get your ads in front of the people that want your product the most! Watch this: Targeting In-Market Audiences in YouTube Ads – https://youtu.be/-nBRfB-Ktgg

YouTube Remarketing Ads are a fantastic way to get in front of audiences that are already familiar with your audience. That means targeting a “warm” audience that may be ready to buy.

ABOUT ME:
Hi, I’m Kyle Sulerud Founder of AdLeg, a Google Ads and YouTube Ads specialist. My clients include course creators, coaches, SAAS companies, and more.

Welcome to my channel where I help course creators and influencers make a profit through YouTube Ads. On this channel, you’ll learn how to set up Google AdWords Campaigns and YouTube Ads Campaigns. You’ll learn how to create profitable YouTube Ads, how to script YouTube Ads, how to set up YouTube Ads, and how to track the effectiveness of your ads and campaigns.

Every week you’ll find videos that breakdown my YouTube Ads strategy and see some of my most effective YouTube campaigns and how I structure them. You’ll learn the basics and we’ll also get into more advanced techniques to use when running video ads on YouTube.

Be sure to subscribe for weekly new videos to help you create profitable Google Ads and YouTube Ads Campaigns.

YOUTUBE ADS MANAGEMENT:
https://adleg.com/youtube-ads012721

YOUTUBE ADS GROUP:
https://www.facebook.com/groups/youtubeadsstrategy

BOOKING REQUEST (SPEAKING, INTERVIEWS, ETC.):
https://www.adleg.com/kyle-sulerud-booking-request

#KyleSulerud #RetargetingAds #YouTubeAds

In this video I show you how to create the best Facebook retargeting audience.

Not all Facebook retargeting audiences are equally effective.

And the best Facebook custom audiences to retarget have changed quite a lot with all the changes that have taken place recently.

Here I explain why Facebook ads retargeting has changed…

And how you should change your Facebook ads retargeting strategy to target the best audiences.

#facebookretargeting #facebookadsstrategy

CHAPTERS:
0:00 What is Facebook ads retargeting?
1:06 How to create a Facebook custom audience
2:02 Which type of Facebook custom audience is best?
5:03 How to create the four Facebook retargeting audiences we use
15:17 How to add your Facebook retargeting audiences to your ad set
18:31 How to get the best possible results

WATCH NEXT:

How To Create Facebook Lookalike Audiences in 2022 https://youtu.be/UxoHzHnwY7E

Facebook Ad MISTAKES That DESTROY Your Results! https://youtu.be/2XXkZ4KzynQ

**************************

Interested in our DONE-FOR-YOU FACEBOOK ADVERTISING SERVICES?

If you have a Facebook ads budget of $3k per month or more, we’d love to speak with you and discuss how we can help you achieve fantastic results.

You can find out more about our services and book a free 30-minute strategy session with us here: https://www.leadguru.co.uk/done-for-you/

**************************

FREE Facebook Ads Webinar:

The ONE Facebook Ads Technique That Will Supercharge Your RESULTS!

Watch it here: https://event.webinarjam.com/channel/one-technique

If you’re not running retargeting campaigns, you should be! Learn how using custom audiences can increase your ROI and campaign performance with this webinar. ☕️ Custom audiences are easy as ever with AdEspresso, sign up for a free trial today: https://adespresso.com/join/